Collection: Nouvelle

For over 30 years, Italian-born Nouvelle has led the way in sustainable, 100% vegan-friendly haircare. By merging pharmaceutical research with high-fashion inspiration, we create "Made in Italy" solutions that deliver professional results with an eco-conscious heart.

For the Stylist: Nouvelle empowers professionals with high-performance tools designed for speed and creativity. From our 10-minute Espressotime color for ultimate efficiency to the 94% natural Coloraqua range, our products provide total creative freedom and flawless gray coverage for the modern salon.

For Your Home Routine: Experience salon-quality wellness every day with targeted "hairceutical" care. Whether you need the biotechnology of Scalp Habit for scalp health, the volume-boosting power of Body Booster, or the keratin-rich repair of Kera Sublime, Nouvelle offers luxurious, cruelty-free solutions that respect both your hair and the planet.